Proof Holdings vs Okta
Okta is the enterprise identity backbone — workforce SSO, governance, and a full user directory. Proof Holdings is a verification layer: prove control of an asset, get a portable proof token, no directory required. Different jobs — here's exactly where the line falls.
Okta runs enterprise identity; Proof hands you evidence. Published per-proof pricing you can start today, domain verification Okta doesn't do, and a signed token you can show outside your walls — Proof's lane, and it composes with Okta.
One API · One key
One key does what a stack of vendors does
Every platform on this page wants to run your user directory. Proof is a single API you call from your own stack — the same reverse-OTP flow issues a signed, offline-verifiable ES256 token for each of these:
Flat price · Any asset
One flat price for every asset — phone, email, and domain today, with wallet and social coming soon. No per-seat, no per-MAU, no per-verification tiers — the meter that makes every rival's bill jump.
- Free every month
- 300 proofs
- Pay as you go
- €0.03 / proof
- At volume
- €0.0079 / proof
Feature Comparison
Swipe to compare →
| Feature | Proof Holdings | Okta |
|---|---|---|
| Core job | Verify asset control → portable proof token | Manage identities → SSO, directory, governance |
| Requires a user directory | No | Yes |
| Enterprise SSO / SAML / OIDC | No | 7,000+ app integrations (OIN) |
| Identity governance (IGA) | No | Yes |
| Phone / email verification | Reverse OTP (Telegram, WhatsApp, SMS), magic link | OTP / factor in a login flow |
| Domain verification | DNS TXT, HTTP, admin email, auto-verify | No |
| Wallet / social | Coming soon | Social login (identity) |
| Output | ES256 proof token — portable, offline-verifiable | Session / OIDC token, tied to the app |
| HITL approvals for AI agents | Telegram/WhatsApp with signed tokens | No |
| Pricing model | Per-proof (any asset type) | Per-user / per-MAU, annual only, $1,500 min |
| Production free tier | 300 proofs/month | No |
| PII stored | None (hashed identifiers) | Full user profiles + directory |
Pricing
Pricing model
Proof Holdings
Per-proof: €0.0079 (Business). Pay when a verification happens.
Okta
Per-user (Workforce, from $6/user/mo) or per-MAU (native CIAM, $3,000/mo base). Annual only, $1,500 minimum.
Free tier
Proof Holdings
300 proofs/month, any asset type
Okta
No production free tier (non-prod Integrator only, 10 users)
Getting a price
Proof Holdings
Published, self-serve, per-proof
Okta
Advanced Workforce tiers + both native CIAM suites are contact-sales
Enterprise identity + governance
Proof Holdings
Not what Proof does — no directory or SSO
Okta
Best-in-class: OIN, IGA, adaptive MFA, compliance depth
Two different jobs
Okta is the identity backbone of large organizations: single sign-on across thousands of apps (its Integration Network lists 7,000+), a Universal Directory, lifecycle management, identity governance, and phishing-resistant MFA. If your problem is "manage who our employees and customers are and what they can access," Okta is a market leader.
Proof Holdings isn't trying to be that. It proves a person controls a specific asset — a phone, an email, a domain — and returns a portable ES256 token. There's no directory, no session, no SSO. It's the verification step you call from your own systems, for people who often have no account with you at all.
So this isn't really a head-to-head — it's a boundary. Use Okta to run identity. Use Proof to verify control of an asset and get evidence you can hand to a third party.
Published per-proof vs sales-gated per-seat
Okta bills per user (Workforce, from $6/user/month) or per monthly active user (native customer identity), billed annually with a $1,500 minimum, and its most capable Workforce tiers and both native CIAM suites are "inquire for pricing." There's no production free tier — only a non-production Integrator plan.
Proof Holdings publishes one number: €0.0079 per proof on the Business plan, 300 free every month, the same price for any asset type. You can start, verify, and see your bill without talking to sales. That's a genuine fit difference, not a claim that Proof does what Okta does.
One disambiguation: Okta's "Customer Identity Cloud" is Auth0, which Okta owns — we compare that product separately in Proof Holdings vs Auth0. This page is about Okta's own platform, so nothing is counted twice.
When to use Okta
- You need enterprise workforce identity: SSO across many apps, at scale
- You need identity governance (access reviews, certifications, lifecycle)
- You want phishing-resistant, adaptive MFA and deep compliance posture
- You want a single vendor for both workforce and customer identity
- You're a large, regulated organization standardizing on one identity backbone
When to use Proof Holdings
- You need to verify control of an asset without standing up a directory
- You need domain verification (DNS/HTTP/admin-email), which Okta doesn't do
- You want a portable, offline-verifiable proof token, not a session
- You want human-in-the-loop approvals over Telegram/WhatsApp with signed tokens
- You want published, self-serve, per-proof pricing with a real free tier
- You're verifying people who will never have an account in your system
Frequently Asked Questions
Ready to try Proof Holdings?
300 free proofs per month. No credit card required.
Building with an AI agent? The 176-tool MCP server and test mode let an agent run a real verification right now — machine quickstart in llms-full.txt.